Global Marketing Analytics Specialist

Why SoftwareOne?

SoftwareOne is a global provider of software and cloud solutions. With a presence in over 70 countries and more than 12,000 professionals, we help organizations optimize software investments, modernize applications, and unlock the value of cloud, data, and AI.

Our people are at the core of everything we do. We enable collaboration across borders, continuous learning, and opportunities to grow in a fast-evolving technology landscape. Whether your focus is on technology, customer success, or business operations, your ideas matter, and your contributions make a difference.

Join a global team where you can build your skills, work with leading technologies, and make a real impact for our customers.

The role

Interested in uncovering what drives marketing performance across the customer journey?

Do you enjoy turning data into clear insights that support better business decisions?

Ready to develop your expertise in marketing analytics within a global team?

Practical Information

Location: Europe | Reports to: Global Marketing Operations Program Manager | Team: Global Go To Market Team | Language requirements: Fluent English, written and verbal | Learn more: softwareone.com

We are looking for a Global Marketing Analytics Specialist to join our Global Go To Market team and strengthen SoftwareOne's marketing analytics capabilities. In this role, you will connect marketing activity to business outcomes by bringing together data, reporting, and insights from across our global marketing ecosystem. Working closely with global and regional teams, you will create a consistent view of marketing performance that supports better decision-making and investment decisions across the business.

Key Responsibilities

Track and analyze marketing performance across the funnel, from first touch through MQL, SQL, pipeline, and revenue

Build and maintain dashboards, KPI reports, and reporting frameworks that support data-driven decision-making

Support attribution, campaign, and funnel analysis to help connect marketing activity to pipeline and revenue outcomes

Align and validate data across marketing automation, CRM, and analytics platforms to ensure consistent global reporting

Translate data into clear insights and recommendations for marketing stakeholders across regions and functions

Contribute to the ongoing development of reporting standards, analytics processes, and marketing measurement capabilities

What we need to see from you

Experience in marketing analytics, reporting, marketing operations, or a similar data-focused role, ideally within a global or multi-region environment

Experience working with BI tools such as Power BI and web analytics platforms such as GA4 or equivalent

Familiarity with marketing automation platforms and CRM systems, such as Marketo, HubSpot, Eloqua, Microsoft Dynamics, or Salesforce

Understanding of B2B marketing funnel concepts, including MQLs, SQLs, pipeline, and marketing performance metrics

Experience working with SQL, or a strong willingness to develop these skills further

Strong communication skills, curiosity, and the ability to translate data into clear insights and recommendations for different audiences

Job Function

Marketing & Channel

Accommodations

SoftwareOne welcomes applicants from all backgrounds and abilities to apply. If you require reasonable adjustments at any point during the recruitment process, email us at reasonable.accommodations@softwareone.com.

Please include the role for which you are applying and your country location. Someone from our organization that is not part of the decision-making process will be in touch to discuss your specific needs and we will make every effort to accommodate you. Any information shared will be stored securely and treated in the strictest of confidence in line with GDPR.

At SoftwareOne, we are committed to providing an environment of mutual respect where equal employment opportunities are available to all applicants and teammates without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state, or local laws. Additionally, we encourage experienced individuals that have taken an intentional career break and are now prepared to return to work to explore our SOAR program.

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