Senior Product Marketing Manager

Product Marketing Manager (IoT / Telco)

Your Role

As a Product Marketing Manager, you will play a critical role in shaping how we position, communicate, and sell our products in the IoT connectivity space.

You will sit at the intersection of Product, Marketing, and Sales — owning competitive intelligence, sales enablement, and go-to-market execution for key use cases.

This is a highly strategic yet hands-on role, requiring deep industry understanding and the ability to translate complex technical concepts into clear, differentiated value.

We are looking for someone who already understands the IoT/telco landscape and can ramp quickly to make an immediate impact.

Why Join Us?

Join a fast-growing company in a complex, high-value industry

Work closely with Product and Engineering on cutting-edge IoT solutions

Be a key driver of how we win deals and differentiate in the market

High visibility and impact across Sales, Marketing, and Leadership

Opportunity to shape go-to-market strategy and messaging

Your Goals

Equip Sales and SDR teams with compelling messaging, assets, and battle cards

Build and maintain a strong understanding of the competitive landscape

Support strategic deals and contribute to winning high-value opportunities

Drive go-to-market initiatives for key products and use cases

Your Impact

Develop and maintain competitive intelligence and clear differentiation narratives

Create and deliver sales enablement materials (battle cards, decks, messaging)

Partner closely with Sales to improve win rates and deal execution

Support RFPs and strategic deals with tailored messaging and insights

Contribute to go-to-market strategy for new products and use cases

Collaborate with Product and Engineering to translate technical features into customer value

Build frameworks for content that support campaigns and sales conversations

What We Expect

Experience in Product Marketing within:

IoT

Telecom / connectivity

Or closely related industries

Strong understanding of the IoT/telco landscape (non-negotiable)

Experience in:

Competitive analysis

Sales enablement

Go-to-market execution

Ability to work cross-functionally with Product, Sales, and Marketing teams

Strong storytelling skills — translating technical concepts into business value

Preferred Background

Experience at IoT companies, connectivity providers, or modern telco environments

Candidates from traditional telcos (e.g. Vodafone, Deutsche Telekom) considered only if they bring a modern, fast-paced mindset

Experience in scale-ups or high-growth environments is a strong plus

What Great Looks Like

You deeply understand the market, competitors, and customer needs

You proactively identify gaps in messaging and positioning

You create assets that Sales actually use and value

You thrive in ambiguity and build structure where needed

Why This Might Not Be a Fit

You don’t have experience in IoT or telecom

You rely heavily on long ramp-up periods to understand technical products

You prefer narrow ownership (e.g. only content or only strategy) vs. broad impact